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Ranked by formulaVerdict: Notable

PFA: Attention Can Be Progressively Focused in Long-Sequence Generative Recommendation

Long user behavioral sequences improve the performance of generative recommendation (GR), but computing full attention over long histories during autoregressive beam search decoding incurs substantial online inference…

By Zhou, Yang, Xing +2

Score████░░░░░░3.6

Caveats

  • Preprint; not yet peer reviewed.

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Abstract

Long user behavioral sequences improve the performance of generative recommendation (GR), but computing full attention over long histories during autoregressive beam search decoding incurs substantial online inference latency. To accelerate long-sequence decoding, existing approaches typically rely on static history compression or dynamic top-k sparse attention; however, the former risks losing critical semantics, whereas the latter incurs significant overhead from repeated token selection and non-contiguous memory access. In this work, we thoroughly analyze attention patterns during GR decoding and reveal two key properties: (i) progressive attention focusing, where attention progressively focuses on a small subset of critical historical tokens; and (ii) cross-step ranking consistency, where their importance rankings remain relatively stable across subsequent decoding steps. Motivated by these observations, we propose Progressively Focused Attention (PFA), an efficient sparse decoding framework for long-sequence GR. PFA retains full attention at the initial decoding step to explore global historical preferences. It then establishes a shared importance ranking through cross-beam weighted aggregation and reorders the key-value cache of the selected tokens into a contiguous memory layout. Subsequent decoding steps reuse this ranking and geometrically reduce the token budget, preserving critical semantics while lowering computational and memory access overhead. Extensive experiments on two public benchmarks and a large-scale industrial dataset demonstrate that PFA outperforms state-of-the-art baselines. A 7-day online A/B test on a large-scale e-commerce advertising platform further confirms that PFA delivers substantial business gains while maintaining low inference latency. Our code is publicly available at https://anonymous.4open.science/r/PFA-review-088D.

Pengjie Zhou, Weiqin Yang, Haibo Xing, Hao Deng, Jinxin Hu

The editor's rubric

Heuristic review

Leverage4 / 5
A general-purpose tool used across several fields (Adam, ResNet, LoRA, next-generation sequencing).
24% of this desk’s rubric
Magnitude3 / 5
Large gain: roughly 2x, or a clear new state of the art on a hard, unsaturated problem.
18% of this desk’s rubric
Evidence3 / 5
Solid: multiple benchmarks or cohorts, ablations, fair baselines, released code or data.
14% of this desk’s rubric
Novelty2 / 5
A new combination of known ideas.
16% of this desk’s rubric
Trajectory3 / 5
A clear path to scale.
18% of this desk’s rubric
Stakes2 / 5
Benefits a professional community (practitioners, clinicians, engineers).
10% of this desk’s rubric

Editor’s rationale

Heuristic triage from title and abstract text only, not a reading of the paper. Cues found: method (we propose); breadth (many tasks, programmable); gains (state of the art, outperforms); verification (multiple benchmarks, code released); scale (scalable, efficient); stakes (global scale).

How the score was computed

rank-2026-10-18

Score████░░░░░░3.6

Score = 10 × (65% × adjusted merit / 10 + 25% × attention + 10% × freshness)

Desks place stronger verdicts first, then use this score to order work within the same verdict.

Merit
6.0 / 10
Weighted rubric, evidence-gated.
Adjusted merit
4.9 / 10
Shrunk toward the desk prior by editor confidence (48%).
Attention
0%
Citations, upvotes, points, mentions.
Freshness
39%
Half-life decay since publication.
  • Citations0 (reference 15, via semantic-scholar, Oct 31, 2026, 01:16 UTC)
  • Influential citations0 (reference 3, via semantic-scholar, Oct 31, 2026, 01:16 UTC)

The record

  • Reviewed by heuristic-v10 on Oct 30, 2026, 13:36 UTC. Paper type: method.
  • Categories: cs.IR
  • BRIEF, No.6 in the Artificial Intelligence edition of November 1, 2026.